our magazine textual analysis

artist: splutter
album name: drunken times and gang signs
genre: a hybrid of punk and ska music, but still wish to portray meaning full messages.

generic conventions: band name clearly written across the top in the band fount/logo, information wished to be shown clearly written in a easy read fount, the info written is the album title, quote from a magazine album release date and band websites. also an image which relates to the bands music and desired audience. abstract colours used to give the image a unreal look.

font style/lettering: trade mark lettering/logo for the name of the band of which was made out of paper and tape and then scanned in, which will always be found on the band present and future merchandise,Therefore, the fans may have seen this band name somewhere before and therefore they would remember who they saw and continue to follow them because the name will be on future material and merchandise we have decided to do this because potential buyers will easily recognise the album just by there name font this gives a nice cohesion to our products. we also used the same font from our CD cover for the album title and the other information, except for the quote from a magazine we did this to make it clear that it wasn't written by the band and that its someone Else's opinion.

sound: musical inspiration is taken from many genres of rap, rock and jazz. they are fun young bad with no worries and a up beat fast pace sound mixed with a bit a raw aggressive punk.

colour: the photo has been made black and white so as to make the poster have an unreal look as it is a convention of the punk genre to use edited images or cartoons, it has also been done so as to add more cohesion to our products as our CD cover is also black and white. due to the use of the band name logo the original colours have used so as to keep the recognition for potential costumers. the font colour is black so that it is clear to readers. the gray background adds to the cohesion and provides a boarder to our image.

image: the picture was taken with a fish eye lens to add affect and draw onto the facial expression of the the lead singer, the use of the fish eye adds cohesion to our products as all the images in our products but one(CD cover, inserts, poster) also use fish eye photographs. The image is mainly of me (tom turell) the main singer intensely staring at the camera in a slight dark and demonic way, along with another two members of the band i am standing on a trampoline. the other two band members are playing/ playing with their instruments. in the back ground you can see the sky and houses.

mise-en-scene: the images takes up half of the poster, with the to quarters on top and underneath which are a plain gray background. the top gray section includes the band name logo, splutter, the bottom section ha the band website, release date and a quote from a different magazine of which promotes the band.

representation: there is allot of representation within our magazine advert, i will start from the top down. the top section of the poster has a gray background the use old a dull colour matches the rest of the poster and has relevance to the image, the colour gray can also be seen as dark this concept of dark represents the type of band splutter are in regards of brash, dark and mysterious. The band name at the top of the ad was made out of paper and tape and scanned onto a computer, this means that their font and lettering style is original. originality was a aspect we wanted to represent as we want to show splutter aren't just another band but instead a new original one who are different and want to be, this is related to how the band are more of a hybrid genre which increase the bands originality. also the hand made nature of the logo represents how the band care about their audience as they have put in the time and effort to make it by hand. the image has allot of representation, The image relates the band to the music and the issues they represent, so the picture is not particularly happy, because the band don't want to be seen as happy, but there are elements of humour, therefore they are not just being represented as moody. the image represents the concept of moodiness and unhappy emotions due to the facial expression of the singer, the image show the singer to be angry, moody, scary and maybe a little demonic. The concept and representation of humour comes from the fact that the image of this dark sidictive image of a band band member is taken on a trampoline, a thing commonly related with fun and happiness also the other band members are seem to be having fum by playing and jumping on the trampoline. this picture is a picture example of an oxymoron( example, love hate relationship) as the two aspects of the image are not things that would normally be put together and in fact the appose each other. We changed the main image to black and white because it represents the sound of some of their music which can sometimes be pretty dark, the issues raised in their music are also quite negative views on socio-political issues and this can be portrayed to the audience through this effect. The original colour version was very bright and just seemed to be portraying something they aren't about. The band members in the image are having fun though, so this also represents that the issues that they do choose to write about are being made fun of in a light hearted way.This way of editing images so that they portray more of what the band represents is a generic convention because other bands in the genre change images to different colours, use cartoons or a completely different image; this is shown in my analysis of the NOFX advert. the image was taken with a fish eye lens,The fish-eye puts more emphasis onto the lead singer of the band and also his facial expression, making him seems almost demonic, alongside the other band members. But this works well to make the image seem kind of humorous because he is obviously pulling the face. His expression does well for representation too though; their music addresses controversial issues, shown by the demonic look but the humorous side to it represents how they don't take it too seriously and make a joke out of them. The image also represents the sound of their music through the black and white effect, so the audience would get the idea that the music is dark and edgy and sheds light on issues that are rarely addressed by mainstream music. also the setting of the image makes the band rateable as it is taken from a back garden, you can see the sky and other normal houses, this make the band more rateable because the average person could find themselves in that position unlike if it was a picture at a gig, a position they probably don't. there is also representation in the quote used, the quote gives the bad a scene of rebelliousness by insinuating they take drugs, this quote gives the band more depth and makes them seem more unpredictable, it also shows that the band might have a liberal view on drugs show in their youth and fun side and that regard it they made a good album.